Entenmann’s, which began in Brooklyn, is shutting down its New York City area bakery and laying off nearly 200 workers. After July, all Entenmann’s fresh-baked danish, cakes, muffins, donuts and pies in those familiar white and blue boxes will come from bakeries at least 100 miles away from NYC.
The local bakery, in Bay Shore, Long Island, is being shuttered by Entenmann’s corporate owners, Bimbo USA, which also owns other well-known bread and pastry brands Arnold, Freihofer’s, Sara Lee, Stroehmann and Thomas’.
Bimbo USA is a division of the Mexican conglomerate Grupo Bimbo, which operates in 19 countries and has more than 124,000 employees.
The company was started in 1898 by William Entenmann, an immigrant from Stuttgart, Germany, who delivered cakes via a horse-drawn wagon. When a son began suffering from rheumatic fever, he moved the family business to Bay Shore in 1905 for the healing properties of the salt air.
According to the New York Times, Bimbo USA is keeping the Entenmann’s marketing, research and distribution offices Bay Shore, as well as the brand’s discount bakery selling baked goods approaching their sell-by dates.