All proceeds from the $25 entry fees will be donated to the NY/NJ Trail Conference which helps maintain hiking trails and has programs to promote and connect people with nature in the New York/New Jersey area.
The race, called Your Own Way, is Saturday, September 27th, and involves taking a photo of yourself at nine designated Manhattan landmarks, and uploading that selfie on Twitter or Instagram with the location, the tag #YOW (for Your Own Way) and @paragonsports.
The landmarks are all between 79th Street and Battery Park. The race starts at the Paragon store in Union Square, and Battery Park.
Racers who finish by 3PM get a Marmot mug and a $25 Paragon gift card. Since registration is $25, if you finish by 3PM, you have raced for free.
Fastest finishers get cash and Paragon gift cards between $500 and $2,500.
Click here to sign up for the race. You can race on your own or as part of a team.